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Frequently Asked Questions

  • What territories are available?

    We have protected territories available from coast-to-coast. We are looking to grow across the US so get in touch with us if you have a city that would welcome a FlannelJax's location.

  • How much does a FlannelJax's location cost?

    A FlannelJax's franchise is a low to moderate investment. You can see the full breakdown on the 'Investment' webpage.

  • Who are FlannelJax's competitors?

    The good news is that FlannelJax's has no real organized competitor in the Axe Throwing space. We believe our franchising experience and the FlannelJax's customer experience put us head and shoulders above other Axe Throwing ventures. Indirectly, we compete against other experienced-based businesses, such as bowling, escape rooms and more.

  • Do I have to be involved in the day-to-day?

    The FlannelJax's model works for both executive and owner-operators. You can hire a manager to handle the day-to-day at your location or handle those responsibilities yourself!

  • How much can I make with a FlannelJax's franchise?

    FlannelJax's franchisees benefit from strong margins and multiple revenue streams. While we're not allowed to make earnings claims, our Item 19 is over $239,000 in sales over the 1st year.

  • How is FlannelJax's different from other Axe Throwing experiences?

    FlannelJax's has 2 major points of differentiation. First, we provide a premium experience that is professional, safe and - most importantly - fun! Second, is our extensive experience in franchising. Our Head Office team has developed and supports a strong, growing brand in Metal Supermarkets. We know how to make franchisees successful.

  • How big does my city have to be?

    We will help you determine the best territory for your location(s), but we are ideally looking for at least 350,000 people in a territory.

  • What kind of support does Head Office provide?

    With a FlannelJax's franchise you'll receive ongoing Operations support through one of our Business Consultants. We also provide a complete suite of digital and traditional marketing programs to make sure we are driving guests to your location. The other major perk is the Customer Care Center which handles all inbound calls so your staff can focus on the guest experience. We will also make outbound calls to potential business customers in your territory.

  • How can I start the process?

    If you're axe-cited by the FlannelJax's opportunity, just fill out one of the 'Request for Information' forms on our site and we'll be in touch with you.